Reliable high tech?

LG likes to portray itself as a leader in electronics. That may very well be, but I was really amused when I saw this gigantic advertisement on Toronto's Dundas Square.

It is no secret that Toronto can be quite hot in summer. However, this picture was taken on September 22nd, 2005. I have never heard of a temperature of 57C on that day. Actually, according to the Weather Network, the maximum temperature that day was 25.4C. 16.7C was the minimum temperature. So, just in case you were wondering, this wasn't a Fahrenheit temperature either.

I wonder how reliable a company's electronics are, if it doesn't even manage to get its advertisements right? Caveat emptor! (Let the buyer beware).